Microsoft has been avoiding putting Blu-ray in Xbox 360 though it has been heavily demanded till date. Microsoft's UK director, Stephen McGill, in an interview with Xbox 360 achievements noted that Blu-ray is going to be passed by as a format. Currently, Microsoft's Windows OS supports the Blu-ray. Looks like Microsoft has no plans to support Blu-ray anywhere else but on Windows OS.Even though Blu-ray might have won the high definition format war against HD DVD, it still hasn't been adopted widely. Despite the fact that Apple has been on Blu-ray Disc Association board, it never really included the Blu-ray format in its camp. Apple CEO Steve Jobs once referred to Blu-ray as a "bag of hurt" and hence, none of the Apple computers come with Blu-ray drives since they directly compete with iTunes. Apple has been selling HD movies and TV shows through iTunes for almost a year.
Last year, Microsoft had nixed any hardware support for the Blu-ray discs. The company had clearly denied adding Blu-ray support to its game console. And now, with Xbox LIVE, Microsoft is going to offer 1080p HD video downloads that clearly eliminate the need of buying a Blu-ray disc.
So, as of now, two major proprietary OS and other computing product makers have totally warded off Blu-ray format. Though indirectly, Microsoft has pointed that Blu-ray might get extinct and what will remain is digital HD files. But that won't happen. It is because many hardware makers have already invested a lot in making Blu-ray players.
Blu-ray, as a format, is still not completely adopted in India. Do you think Blu-ray is here to stay at least for next 5 years? Do let us know in the comments section below.
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